Mobility on Demand

Mobility on Demand (MoD) refers to the ability of individuals to utilize varying transportation modes to make their journeys more efficient or complete.

ITS America’s Standing Advisory Committee on Mobility on Demand


The MOD Alliance identifies legislative and regulatory barriers and opportunities to advance Mobility on Demand, monitors national trends and related research, and promotes best practices and private and public sector partnerships. It also serves as a forum to disseminate and exchange information and other innovations, addressing areas like transit and cargo delivery automation, payment integration, mobility wallets, accessibility, equity, data sharing, rural/suburban MOD, workforce, insurance, value/congestion pricing, and privacy/cybersecurity.

Committee Leadership

Chair: Pete Costello, Ohmio
Vice Chair: Amber Crabbe, SFCTA

Mobility On Demand Advocacy Materials

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  • White Papers

    Procurement Solutions for Modern Transportation Technologies

    This joint white paper from ITSA and NEMA describes the key characteristics of an Outcomes Based Contracting (OBC) approach, tips for its implementation, and selected case studies that highlight its effectiveness.

  • Policies, Principles, and Primers

    ITS America Privacy Policy Recommendations

    ITS America has released Privacy Policy Recommendations for a national data privacy framework. These recommendations to federal policymakers in the U.S. look to balance the need for safety and innovation, while ensuring that consumers’ data is protected. 

  • Policies, Principles, and Primers

    ITS America Automated Vehicle Policy Framework

    The Intelligent Transportation Society of America has released its updated Automated Vehicle Policy Framework, calling on strong federal leadership from the U.S. government to set policy that ensures the safe deployment of AVs on the road and looks to encourage further adoption of autonomous mobility options.  

  • Policies, Principles, and Primers

    ITS America Connected Vehicle Privacy Brief

    This document outlines the privacy aspects of direct vehicle-to-everything (V2X) connectivity systems and identifies the efforts manufacturers are implementing to maintain strong consumer data privacy and security protections.

  • Other Materials

    ITS America Privacy Principles

    ITS America has developed this comprehensive set of privacy principles and recommended next steps to guide the development, deployment, and regulation of advanced technologies in surface transportation. This guidance will help organizations…

Mobility On Demand News

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Statements & Press Releases

ITS World Congress Unveils Record-Breaking 2025 Program

Registration is now open for the premier global intelligent transportation systems (ITS) conference and exhibition, hosted in partnership with ITS America and produced by RX, set to take place at the Georgia World Congress Center from August 24-28, 2025.

Statements & Press Releases

ITS America Releases a Blueprint for Transportation Technology

Washington, DC – Today, the Intelligent Transportation Society of America (ITS America) released a bold vision for U.S. transportation and infrastructure in a “Blueprint for Transportation Technology”. The Blueprint serves as a…

ITS America in the News

ITS America Board Elects Officers, Welcomes New Directors for 2025

Washington, D.C. – The Intelligent Transportation Society of America (ITS America) Board of Directors certified the election of its 2025 Board Officers, and welcomed its six new directors at the Board of Directors meeting this week in…