Strategic Outreach for Connected and Automated Vehicle Projects

ITSA Member Webinar Series: Utah DOT

Webinars

Issues:

Connected Vehicles

July 22, 2021 | 2:00 pm ETZOOM

Connected and Automated Vehicles (CAV) are more than just an emerging trend within our transportation landscape. Every day, auto manufacturers are deploying new technologies, public agencies are deploying new data collection capabilities and private industry is trying to understand and utilize these technologies and data.

The crux of the problem: if the public and elected officials don’t understand this technology and the benefits for them, they won’t trust it, use it….. or fund it.

The Utah Department of Transportation (UDOT) has focused experience regarding outreach for CAV, and has made great strides in public acceptance and understanding. Through a robust strategy that includes proactive communication, focus groups, qualitative and quantitative research, national trends and excellent outreach, UDOT has learned a great deal about this topic. Lisa Miller and Elizabeth McMillan will share lessons learned and best practices that all agencies can consume and utilize.

Let’s Transform the Future Together.

Technology evolves faster than we can imagine the future. Rapidly evolving transportation innovations are being developed and deployed that promise to entirely reshape the way our transportation network operates, facilitating vast improvements to transportation safety and overall mobility. The promise of these innovations is apparent, but the deployment and application of these technologies is not without challenges. While technology disrupts the transportation ecosystem with new innovations and ideas, government, communities, private companies, and researchers must race to catch up to and contend with ideas never thought possible. How do we accelerate change and safely embrace new technology while promoting collaboration across industry to advance shared societal goals? Through nonprofits like the Intelligent Transportation Society of America (ITS America).

ITS America and its members have been at the center of these innovations, advocating for transformational technology to save lives, promote sustainability, and improve access to mobility.

Join us.

As advocates for transportation innovation throughout the world’s largest transportation network, ITS America’s public, private and academic members are dedicated to championing smart mobility strategies to ensure safe and thriving communities.
Ramin Massoumi, Global Solutions Director – Mobility, arcadis
Private companies, public agencies and academic institutions committed to influencing the future of intelligent transportation come together at ITS America. Every day, our members advance technology solutions that save lives and improve mobility across the country – in cities, suburbs, and rural communities.
Malcolm Dougherty, National Practice Executive, Transportation, Michael Baker International
At ITS America, our public, private and academic sector members are committed to deploying intelligent transportation technologies to save lives and improve mobility on our nation’s roads. While transportation constantly evolves, we will do all we can to ensure it continues to be the engine that drives our nation’s economy and contributes to improving our quality of life.
Carlos Braceras, Director, Utah Department of Transportation