The California Integrated Travel Project: Building a Modern Transit Experience in CaliforniaITS America Member Webinar Series
Today, there are hundreds of public transit providers in California—with no single system for collecting fares, verifying eligibility for fare discounts, or providing up-to-date vehicle arrival information to riders. This lack of uniformity creates barriers for new riders, complicates travel across different systems operating in a region, and increases expenses for individual transit providers.
The California Integrated Travel Project is an initiative to build a modern and consistent experience for travelers by enabling contactless payments, automating customer discounts, and standardizing information for easy multimodal trip planning. This webinar will showcase efforts by Cal-ITP to change the relationship of the State DOT with transit agencies to better serve Californians of all incomes, ages, and abilities through innovative procurement mechanisms. For more information, visit https://www.calitp.org/