The Pink Tax: Why Women Spend More on Mobility Than Men

Presented by ITS America, NYU and the Universal Basic Mobility Working Group

Webinars

Issues:

Equity

June 8, 2022 | 3:00–4:00 pm ET

“The Pink Tax” is a form of gender-based discrimination requiring women to pay more for transportation, transit and mobility, as well as other products and services. The ‘pink tax’ in transportation means women often pay up to$1,200 more than men each year due to childcare responsibilities, safety concerns, and income inequality, resulting in longer, more costly, and less efficient options. This leads to an inequitable system not designed to fit the needs of all users.

This interactive presentation will ask: How can we correctly understand the pink tax in transportation? What opportunities are women missing because they can’t get around safely or cheaply? What are the potential solutions?

On June 8^th, ITS America and the Universal Basic Mobility (UBM) Working Group will host Sarah Kaufman and Alexander Shermansong, co-authors of the 2022 Pink Tax on Mobility Report: Opportunities for Innovation to present their recent findings. The authors will outline the research that frames the issue, lays the foundation for systemic change, and gathers momentum by identifying recommendations. The presentation will be followed by a question and answer session facilitated by UBM Working Group Chair Pete Costello.

Speakers:

Laura Chace, President and CEO, ITS America
Facilitator: Pete Costello, Senior Advisor, Feonix Mobility Rising
Sarah Kaufman, Associate Director, NYU Rudin Center
Alexander Shermansong, Adjunct Assistant Professor of Public Service, New York University

Let’s Transform the Future Together.

Technology evolves faster than we can imagine the future. Rapidly evolving transportation innovations are being developed and deployed that promise to entirely reshape the way our transportation network operates, facilitating vast improvements to transportation safety and overall mobility. The promise of these innovations is apparent, but the deployment and application of these technologies is not without challenges. While technology disrupts the transportation ecosystem with new innovations and ideas, government, communities, private companies, and researchers must race to catch up to and contend with ideas never thought possible. How do we accelerate change and safely embrace new technology while promoting collaboration across industry to advance shared societal goals? Through nonprofits like the Intelligent Transportation Society of America (ITS America).

ITS America and its members have been at the center of these innovations, advocating for transformational technology to save lives, promote sustainability, and improve access to mobility.

Join us.

As advocates for transportation innovation throughout the world’s largest transportation network, ITS America’s public, private and academic members are dedicated to championing smart mobility strategies to ensure safe and thriving communities.
Ramin Massoumi, Global Solutions Director – Mobility, arcadis
Private companies, public agencies and academic institutions committed to influencing the future of intelligent transportation come together at ITS America. Every day, our members advance technology solutions that save lives and improve mobility across the country – in cities, suburbs, and rural communities.
Malcolm Dougherty, National Practice Executive, Transportation, Michael Baker International
At ITS America, our public, private and academic sector members are committed to deploying intelligent transportation technologies to save lives and improve mobility on our nation’s roads. While transportation constantly evolves, we will do all we can to ensure it continues to be the engine that drives our nation’s economy and contributes to improving our quality of life.
Carlos Braceras, Director, Utah Department of Transportation